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Facebook Certified Community Manager Sample Questions:

1. A community manager of a tech startup wants to develop new customer acquisition channels. The startup has a Facebook Page and an Instagram account with a combined reach of 80,000.
The chief marketing officer of the startup directs the community manager to research how to launch a podcast. The startup has not previously used podcasts.
Which first step should the community manager take?

A) Launch the podcast at the earliest possible time, and promote it exclusively on the Facebook Page.
B) Research and purchase the appropriate tech equipment to record podcasts, and submit expenses to their manager.
C) Research all existing podcasts in the industry and find content that has not been produced previously
D) Analyze the best-performing content across the current social media presence for potential reuse in the podcast.

2. A small, local online community of 5,000 members is launching a major outreach project to double membership by the end of the year. The community is focused on physical activity and doesn't show preference for any age group or gender.
The community is based on Facebook and uses a group as the primary hub where people can connect.
What's the most efficient way for the community manager to expand local reach?

A) Launch a referral program for current members to invite their neighbors to join the community
B) Partner with a national newspaper and publish an article about the community
C) Encourage the moderation team to comment more on the content
D) Place targeted ads for potential members using fitness and wellness interest targeting

3. A newly appointed community manager learns of a conflict regarding a post in the community. This community has recently added new guidelines stating that only links from credible sources are allowed. Several members start to post links on the thread from unreliable sources, and other members are starting to get upset. The post has been reported several times. The community manager wants to educate the community about the new guidelines.
Which two actions should the community manager take? (Choose 2)

A) Post a link to the group rules that are relevant to this topic.
B) Delete the post immediately and message involved members.
C) Remove and block members who violated the guidelines.
D) Remove comments from unreliable sources on the post.

4. A hiking community plans to bringing together a large number of members to complete a mountain climbing challenge for charity.
This is the largest fundraiser the community will host, and this year is the third year they plan to run it.
Which two things can the community manager do to ensure they succeed in getting the most members to join the challenge? (Choose 2)

A) Highlight past photos and success stories and tag members who have joined past challenges.
B) Create posts to encourage people to sign up and have moderators answer any questions.
C) Start a secret group for people doing the challenge and post everything there.
D) Message new members and invite them to participate in the challenge.

5. A large parenting support group is open to all parents. It began in the UK without any advertising and now has a global community with members mainly in English-speaking countries.
The other location demographics are much smaller in size than the UK base but are steadily growing.
The group wants to be more culturally inclusive.
Which strategy can the community manager use to include all audience segments?

A) Research and change the content types to align with the demographics of all community members.
B) Ask members which types of tools and content they want more of.
C) Repurpose content by reviewing and recycling previous posts.
D) Increase engagement-type posts and use only new content to create engagement.

Solutions: