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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:

Salesforce Media Cloud Consultant Sample Questions:

1. A publisher wants to create a media plan that includes linear adc for a specific tv program. Which object should a consultant use to define this TV program in media cloud?

A) ad creative
B) media channel
C) media plan placements
D) ad space specification

2. A media cloud customer is already running advertising sales management (ASM) on an org and wants to upgrade from an older release. What should a consultant do before migration?

A) activate custom lightning web components and FlexCards
B) Take a backup of any customized or modified older ASM components
C) take a backup of any newer ASM components
D) customize or modify the newer ASM components

3. What are three media cloud record types for the account object?

A) agency account
B) advertiser account'
C) brand account
D) household account
E) publisher account

4. Aconsultant needs to see the performance trend of the ad inventory sold in june of the last five years and use this information as input for campaigns next june. Which two optional add-on salesforce reporting components can be coupled with media cloud advertising sales management to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?

A) ad manager
B) tableau
C) CRM analytics
D) marketing cloud intelligence

5. A company is planning to adopt media cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the agency of Record. They also have requirements to map contacts within the agencies. How should the media cloud data model be used to represent these relationships?

A) advertisers and agencies should be created as accounts, and a custom lookup field should be created to represent the client/agency relationship Contacts should be created under the accounts.
B) advertisers should be created as accounts, and agencies should be represented by a custom field added to the contact object. Contacts should then be assigned to the accounts
C) advertisers and agencies should be created as accounts, with agencies listed as child accounts to the client accounts, with contacts related to those.
D) advertisers and agencies should be created as accounts and contacts as contacts, and the party modelshould be adopted to define the relationship between them.

Solutions: