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Salesforce Media Cloud Consultant Sample Questions:

1. Which three marketing cloud intelligence integration methods can a consultant use to ingest and integrateall available channels as well as first and third party data source, to create a cross-channel optimization platform?

A) Marcketing cloud intelligence data lake stream
B) API connectors
C) data mapping visualizer
D) totalConnect
E) Data raptor

2. An administrator is mapping a user to media cloud personas. In the current role, the user builds media plans from request for proposals, reviews past performance to ain insight, and proposes proactive solutions. To which persona should the user be mapped?

A) ad ops
B) designer
C) yield manager
D) media planner

3. A publisher wants to know which products have low reception with the customers. However, the publisher is having a hard time analyzing the data because opportunities reflect only the sold products, excluding products which were once part of an opportunity but were later dropped. What should a consultant ensure is included in the design so that sellers can store and access different versions of the proposed media plan and its line items?

A) product mapping to an active price list
B) quotes, and 'Sync to opportunity' custom button
C) product schedule functionality
D) A media Plan version field in opportunity line item (OLI)

4. Cloud kicks is setting up a new instance for media cloud and their sales reps should only see opportunities that they have created. When sales managers run reports, they need to see the data for all the reps that report to them. How should a consultant set this up?

A) set the organization wide default (OWD) for the opportunity object to private. Use sharing rules to share records owned by sales reps that are below the manager in the role hierarchy
B) set the organization wide default for the opportunity object to public. Use apex sharing to ensure manager's can see the records owned by users below them in the role hierarchy.
C) set the organization wide default for the opportunity object to public. Filter the reports to show the records owned by users below them in the role hierarchy.
D) set the organization wide default for the opportunity object to private. Set up the role hierarchy to ensure managers can see the records owned by users below them in the role hierarchy

5. Amedia publisher is using advertising sales managment (ASM) to manage their B2B ad sales business and has decided to use google ad manager (GAM). which two actions should a consultant perform before testing the GAM integration?

A) add the GAM URL as new CSP trusted site.
B) create a new named credential to store the GAM endpoint
C) add the GAM endpoint in the OmniStudio integration procedure
D) create a new Auth. Provider that specifies the consumer key and consumer secret from GAM

Solutions:

Question # 1 Answer: A,B,D

Question # 2 Answer: D

Question # 3 Answer: B

Question # 4 Answer: D

Question # 5 Answer: A,B