Salesforce Marketing Cloud Account Engagement Specialist : Marketing-Cloud-Account-Engagement-Specialist valid dumps

Marketing-Cloud-Account-Engagement-Specialist real exams

Exam Code: Marketing-Cloud-Account-Engagement-Specialist

Exam Name: Salesforce Marketing Cloud Account Engagement Specialist

Updated: May 02, 2024

Q & A: 290 Questions and Answers

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Salesforce Marketing-Cloud-Account-Engagement-Specialist Exam Syllabus Topics:

TopicDetails
Topic 1
  • Identify the capabilities, use cases and interpret reporting metrics for landing pages
  • Distinguish between an Email and an Email Template
Topic 2
  • Explain the components and use cases of an automation rule
  • Describe the capabilities of the Account Engagement Recycle Bin
Topic 3
  • Illustrate how to create, edit, and map fields
  • Explain the process of updating an engagement program including its assets
Topic 4
  • Explain what a Grade measures and how grading is managed
  • Distinguish between the capabilities of, use cases for, and how to create different types of lists
Topic 5
  • Define the capabilities of a segmentation rule
  • Given a scenario, identify the capabilities, use cases and interpret metrics of Account Engagement forms
Topic 6
  • Explain the relationship between Account Engagement and Salesforce
  • Distinguish between the metrics collected in Account Engagement email reporting
Topic 7
  • Given a scenario, identify the capabilities and use cases for email
  • Identify the capabilities and use cases of custom redirects
Topic 8
  • Explain what a Score measures and how scoring is managed
  • Describe the relationship between visitors and prospects

Reference: https://trailhead.salesforce.com/help?article=Salesforce-Certified-Marketing-Cloud-Account-Engagement-Specialist-Exam-Guide

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