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IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. The LIVE customer profile is particularly valuable as a predictor since it

A) keeps all customer history in a cookie on their computer
B) captures all web interactions for any customer
C) solicits customer feedback directly
D) maintains visit activity over time, and also captures off-site impressions

2. Which of the following is NOT a benefit delivered in the context of the Case Management Solution of the 'Service' Offerings?

A) A case worker has all the information needed to improve case outcomes and optimize decisions
B) A case worker can skip the customer feedback and get directly to focus on the problem at-hand
C) Deliver case workers the solution in a fraction of time of other approaches
D) Integrated analytics help organizations understand the impact of case loads.

3. Elements of a powerful self-service experience include all, EXCEPT one of the following:

A) Create dynamic, engaging, web experiences.
B) Improve loyalty by facilitating integration with social networks.
C) Target the right experience, to the right user, via the right channel, at the right time.
D) Accommodate product returns, regardless of the context.

4. Which Smarter Commerce capability is focused on best determining location of facilities, assignment of stores, managing seasonality, and carbon foot printing?

A) Merchandise allocation.
B) Replenishment optimization.
C) Network optimization.
D) Transportation optimization.

5. The 'Sell' customer interaction platform provides capabilities for all but which of the following?

A) Complex B2B sales processes.
B) Cross-channel commerce.
C) Customer data mining.
D) Extended brand experience.

Solutions:

Question # 1 Answer: D

Question # 2 Answer: B

Question # 3 Answer: D

Question # 4 Answer: C

Question # 5 Answer: C